Congratulations to MUIC’s MBA & MM Class of 2017!

Another year of success. Graduates of the Master of Business Administration in Business Modeling and Development (MBA) and the Master of Management in International Hospitality Management (MM) programs of Mahidol University International College (MUIC) celebrated their achievement for completing their studies during a ceremony held at Aditayathorn Building, Salaya campus.

Congratulations to MUIC’s MBA & MM Class of 2017!

During the Grand Commencement Rehearsal on September 8, 2017, graduates gathered in the morning to take a class photo with their classmates and lecturers. In the afternoon, MUIC International Graduate Studies (iGS) was much honored to have our Associate Dean for Academic Affairs and Research, Asst. Prof. Dr. Sarayuth Nathapan, deliver the congratulatory speech and present the outstanding awards for the top graduates from both programs. Afterwards, the Class of 2017 attended the graduation party marked by fun activities and which was hosted by MM Program Director, Dr. Sarinya Sungkatavat. The party was concluded with attendees posing for memorable group photos and capturing this special moment together.

Congratulations to MUIC’s MBA & MM Class of 2017!

The Commencement Ceremony was held at Prince Mahidol Hall on September 12, 2017.

Congratulations to MUIC’s MBA & MM Class of 2017!

On behalf of iGS, we believe that our graduates will be joining the changing business environment, both locally and globally, using the knowledge they gained in both Business Modeling and Development and International Hospitality Management. Our programs hope to see our talented graduates to stand out and perform significant roles in their future endeavors.

Congratulations once again to the Class of 2017!

Congratulations to MUIC’s MBA & MM Class of 2017!

Link to see the Gallery on MUIC Master’s Degree Facebook


MBA Students Join Business Simulation Game

Twenty-two MBA students from both Sathorn and Salaya campuses attended the competition round of the GDNA global business simulation game on July 15-16, 2017 at Sampran Riverside Hotel. This activity was part of the ICBM611 New Business Implementation and Integration course under Dr. Chanchai Phonthanukitithaworn. The program aims at allowing students to understand the strategic options for competing globally and the corporate motivations for entering internal markets and more importantly to give students the opportunity to learn by doing.

Alumna Wins Special Award in Miss Tourism Queen Thailand 2017

MBA Students Join Business Simulation Game

We were also honored by three experts from the business industry and the academe who joined us as potential investors and shared with students lessons from their own experiences along with constructive comments. Our three experts included Khun Preecha Anekwasinchai, Senior Vice President & Head of Balance Sheet and Liquidity Management from Bank of Ayudhya PCL; Dr. Rasi Kunapatarawong, a Go-to-Market Specialist-Social Innovation from Hitachi; and Dr. Thanita Buranatrakul, the Program Director for International Business of Mahidol University International College.

MBA Students Join Business Simulation Game

MBA Students Join Business Simulation Game


MBA Students Visit Dine in the Dark Restaurant

Dr. Volkmar Ensslin accompanied seven students from the MBA in Business Modeling and Development (Sathorn Campus) on a recent company visit to Dine in the Dark at Sheraton Grande Sukhumvit, Bangkok.

The visit gave students the chance to speak to Mr. Julien Wallet-Houget, the restaurant’s co-founder. Mr. Wallet-Houget discussed the business model of his restaurant, explaining to them how it operates. Aside from learning about corporate social responsibility, the students also experienced the restaurant’s “blind dinner” feature in which the customers were served by visually-impaired persons. Mr. Wallet-Houget and his staff explained every stage of their customer service and also answered all questions.

MBA Students Visit Dine in the Dark Restaurant

It was a great experience overall and all students were engaged throughout, asking questions and exchanging ideas with Mr. Wallet-Houget and his staff. The out-of-classroom learning experience, part of the ICBM 511 Accounting Information for Business Analysis course, will help enhance the students’ learning, contribute to their professional development paths, and shape their future.


MBA Students Visit UN Bangkok Office

A group of MBA students from Mahidol University International College, led by Dr. Isabel Pereira Rodrigues, paid a visit to the United Nations Conference Centre (UNCC) in Bangkok on June 29, 2017.

Mr. Ricardo Freitas Rodrigues, Officer-in-Charge of the Conference Management Unit, welcomed them to the venue and guided the group through a tour of the facility. After that, Mr. Freitas Rodrigues delivered a presentation on the UNCC and engaged in a lively discussion with the students about current challenges in the area of conference management.

MBA Students Visit UN Bangkok Office

Students were glad to experience the United Nations first-hand, and are grateful to the United Nations Economic and Social Commission for Asia and the Pacific for this wonderful learning opportunity.

MBA Students Visit UN Bangkok Office


MBA Welcomes Visitors from University of Baltimore

Mahidol University International College (MUIC) warmly received a delegation of students and professors from the University of Baltimore for the very first time as they attended the UB-MUIC Business Seminar in Thailand organized by the International Graduate Studies (iGS) together with the International Affairs and Networking Section on March 19-24, 2017.

MBA Welcomes Visitors from University of Baltimore

The five-day seminar offered six lectures on various fields including “Introduction to Thailand and Thai Culture,” “Thai Business Environment,” “Cross-cultural and Global Management,” “Transformative Leadership in Modern Organization,” “Information Technology and Supply Chain Management” and “Think Global, Speak Local for Effective Marketing Communications.” The participants valued these sessions highly as teaching strategies emphasized on interactive lectures and workshops where they can share experiences and benefit from hands-on learning.

MBA Welcomes Visitors from University of Baltimore

To broaden their view on doing business in Thailand, participants had opportunities to visit three well-known companies. The first was to Cho Heng Rice Vermicelli Factory Co. Ltd. to learn about keys to investment in Thailand and the ASEAN Economic Community (AEC). The second visit was to Unilever where participants learned about how to create customer network in the digital world. Last but not the least, the participants visited Yanhee International Hospital to learn about the world-class medical beauty tourism. The iGS would like to thank all companies which allowed us to explore their businesses. We truly appreciate this kind support and assistance.

MBA Welcomes Visitors from University of Baltimore

The five-day seminar formally ended on March 24, 2017 with the closing ceremony held at Herb Garden Restaurant at MUIC. The iGS hopes that, given the memorable experience gained and positive feedback throughout the seminar, we would be honored again to welcome a group of students and professors from the University of Baltimore in the near future.

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MBA Students Learn About Unique Restaurant’s Business Model

MBA students enrolled in the ICBM 511 Accounting Information for Business Analysis course at Sathorn Campus visited Dine in the Dark Bangkok (DID), a unique restaurant located at the ground floor of Sheraton Grande Sukhumvit, Bangkok.

The students had chance to meet Mr. Robert Wittebrood, executive assistant manager I/C Food, Beverage & Security of Sheraton Grande Sukhumvit, who gave us an informative talk on the luxury hotel’s operation to deal with the disruptive changes and on Sheraton’s business practices involving activities that benefit the environment and society.

MBA Students Learn About Unique Restaurant’s Business Model

Aside from this, the students learned about the business model of DID from Mr. Julien Wallet-Houget, the restaurant’s co-founder, who shared his experience on how to manage this distinguished business successfully. He also explained how the concept of corporate social responsibility has been integrated into the business model. Moreover, he discussed the company’s ethical labor practices especially on how the company treats its employees, including visually impaired persons, fairly and ethically.

MBA Students Learn About Unique Restaurant’s Business Model

To explore how the restaurant effectively operates, the students had a chance to experience an exclusive blind dinner. Students appreciated the fact that the restaurant makes a donation to the Foundation for the Blind in Thailand from each diner.

The MBA program at MUIC hopes that this extra-curricular activity would offer unique experience that help support the students’ life-long learning for personal and professional development.


MBA hosts the 5th Executive Seminar in Thailand

The 5th Executive Seminar in Thailand for participants from the Executive MBA program of Lucerne University of Applied Sciences and Arts, Switzerland was organized by the International Graduate Studies (iGS) together with the International Affairs and Networking Section on February 20 – 24, 2017.

The 5-day seminar offered five informative lecturers including Introduction to Thailand and Thai Culture, Global and Thai Business Environment, Cross Cultural Management in Asia, Transformative Leadership in Global Context, and Think Global, Speak Local for Effective Marketing Communications. All lectures offered were designed to ensure that they fit well with the new seminar theme, “Leading across Cultures to Intercultural Management”.

MBA hosts the 5th Executive Seminar in Thailand

Besides inclusive lectures, participants had opportunities to visit four well-known companies to learn how to come across the culture barriers to become a global business leader. The first company visit was the Yanhee International Hospital to learn about the world class medical beauty tourism. Next was Pathum Brewery Company Limited to explore how to build a global brand of Singha successfully. The third visit was Thai President Foods Public Company Limited to acquire more knowledge regarding how to become a global leader in consumer products. Last company visit was Mitsubishi Motors (Thailand) Company Limited to gain more insight how the company can become a global Leader in the international Automobile Industry. The iGS would like to thank all companies who allow us to explore their business. We truly appreciate this kindness.

The five-day seminar ended on February 24, 2017 with the closing ceremony held at Birds and Bees Resort, Pattaya. The closing remarks by Prof. Dr. Claus Schreier, head of Lucerne executive program, accompanied by the participants’ positive feedback, evidenced that the Executive Seminar in Thailand was again successful.

The iGS hopes that the hands-on learning experience will help support their study and their professional development paths, and finally enhance their future.


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Open House 2017 for MBA & MM Programs

On 15th and 18th of February 2017, the international Graduate Studies (iGS) organized Open House at Sathorn campus to introduce MBA in Business Modeling and Development and MM in International Hospitality Management programs to interested visitors.

Open House activities included a welcome session by Dr. Chairawee Anamthawat-Kierig, Chair of Graduate Studies, an introduction of the programs and Q&A session with faculty members and alumni. There was also a tour of the Graduate Center’s facilities on the 12th Floor of Sathorn City Tower.

The application for trimester 3, Academic Year 2016-2017 is now open until 6th of March, 2017.

Open House 2017 for MBA & MM Programs

Open House 2017 for MBA & MM Programs


MBA Conducts 1st CSR Project in Honor of His Majesty

For more than a decade, our late King Bhumibol Adulyadej sought ways to protect, conserve and expand mangrove forests due to his concerns regarding the increase in forest encroachment and his belief in the ecological benefits of mangrove forests.

To follow our late King’s initiative on conservation and development of mangrove forests, MBA students, lecturers and staff members participated in a mangrove planting activity and a visit to a local community in Klong Kone, Samut Songkram on November 19, 2016 to learn more about the self-sufficient way of life.

MBA Conducts 1st CSR Project in Honor of His Majesty
The Klong Kone community mangrove conservation center was established in 1991 to reforest an ecologically damaged area and help restore livelihood in a mangrove forest, coastal ecosystem and marine animals. During the first three years of the project, many problems occurred. Nonetheless, with the royal grace of HRH Princess Maha Chakri Sirindhorn—who also viewed mangrove reforestation as an important issue and visited Klong Kone many times during 1997-2004—this area was revitalized and provided many self-sufficient occupations for villagers living along the coast such as fishing, catering, kra-tang or shell farm huts, boat trip services, cork tree planting, and others.

The “Walk in the Footsteps of Our Father,” the first CSR project organized by the MBA program, would embed a sense of social responsibility, enhance awareness of the importance of mangrove forest conservation, and create a passion to contribute to the health and welfare of local community to all attendees. Most importantly, it would stimulate the participants’ realization, understanding and ultimately adherence to the “Philosophy of Sufficiency Economy” initiated by our beloved late King Bhumibol Adulyadej.


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MBA Students Visit Siam Winery

MBA students enrolled in ICBM 511 Accounting Information for Business Analysis, ICBM 512 Economic Analysis for Management and ICBM 517 Strategies for the New Business World at both Sathorn and Salaya campuses visited Siam Winery in Samutsakorn province on November 19, 2016 to learn about its business model.

MBA Students Visit Siam Winery

Siam Winery was established in 1986 by Mr. Chalerm Yoovidhya and has become a leading wine company in Southeast with more than 1,000 employees. Their products include local non-alcohol beverages and fine wine as well as imported wines and premium beverage brands from around the world.

During the visit, students learned about the company’s operations management, products, strategies to become a business leader, economic-related issues, and CSR activities through a presentation, a walk through the wine cellars, and a visit to a demonstration vineyard.

The real life example of business management by visiting companies outside the university increases the students’ understanding of and exposure to curriculum-related topics and also strengthens their life-long learning.


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MUIC Holds 4th Executive Seminar in Thailand

The International Graduate Studies (iGS) together with the International Affairs and Networking Section held the 4th Executive Seminar in Thailand for students from the Executive MBA program of Lucerne University of Applied Sciences and Arts, Switzerland on October 2-7, 2016.

The opening ceremony was held on October 2, 2016. Dr. Chairawee Anamthawat-Kierig, Chair of iGS, welcomed all participants to Salaya Campus. The participants were initially introduced to the history of Mahidol University (MU) and Mahidol University International College by taking a campus tour conducted by the officers from the International Relations Division of MU. Afterwards, Ms. Worada Apirat, Interim Head of the Project Development Unit gave a presentation on “Thailand and Thai Culture.” In the afternoon, they learned about “Thailand Business Environment” presented by Dr. Nuntana Udomkit.
DMUIC Holds 4th Executive Seminar in Thailand

To provide information and insight about business management in Thailand and other Asian countries, several lectures from different fields were offered. Topics included “Cross Cultural and Global Management” by Asst. Prof. Dr. Supara Kapasuwan; “Transformative Leadership in Modern Organization” by Dr. Malinvisa Sakdiyakorn; “Information Technology and Supply Chain Management” by Dr. Ornlatcha Sivarak; “Investment Climate and Opportunities in Thailand and AEC” by Dr. Kanix Bukkavesa; and “Global and Thai Retail Brief” by Dr. Chairawee Anamthawat-Kierig.

To enhance participants’ experience on how to conduct business in Thailand, Dr. Varang Wiriyawit and Dr. Phassawan Suntraruk, MBA program directors at Sathorn and Salaya campus, respectively, took the participants on a visit to Yanhee International Hospital, a multi-service hospital well-known for its medical cosmetic service. They also visited ThaiBev, Thailand’s leading beverage company, to learn how it runs its business successfully in Thailand and other countries. Moreover, they had an opportunity to visit Home Pro Distribution Center to gain more insight about logistics management in Thailand’s retailing business.
DMUIC Holds 4th Executive Seminar in Thailand

DMUIC Holds 4th Executive Seminar in Thailand

DMUIC Holds 4th Executive Seminar in Thailand

150_muic_holds_4th_executive_siminar_in_thailand_01The five-day seminar ended on October 7, 2016 with the closing ceremony held at Sathorn City Campus. The iGS Studies was much honored to have Asst. Prof. Dr. Kangwan Yodwisitsak, Associate Dean for International Affairs and Networking, on behalf of the College Dean, to deliver the closing remarks and present the certificates to the seminar participants.
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The closing words from Prof. Dr. Claus Schreier, head of program, accompanied by the participants’ reflections, together with positive feedback on the seminar, demonstrated that the 4th Executive Seminar in Thailand was successful.
The iGS hopes that the hands-on learning experience from the seminar will help support their life-long learning and development, and ultimately enhance their future.

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MBA Students Participate in ‘Wai Kru’

Two MBA students representing the International Graduate Studies (iGS), Mr. Purinut Cheambunchong and Ms. Pemika Sinprasong, participated in the Wai Kru ceremony held on October 6, 2016.

The Wai Kru ceremony is an important occasion for students to pay their respects and express their gratitude to their teachers in order to gain merit and good fortune in the future.
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Assoc. Prof. Dr. Phitaya Charupoonphol, Dean of Mahidol University International College (MUIC), and Asst. Prof. Sumalee Singhaniyom, Associate Dean, accompanied by MUIC executives and lecturers, presided over the ceremony held at the Auditorium.

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Orientation for New MBA and MM Students

To welcome new students enrolled in the MBA and MM Programs of the international Graduate Studies (iGS) at both the Sathorn and Salaya campuses, the international Graduate Studies (iGS) held an orientation for them at Sathorn City Campus on September 10, 2016. The iGS was honored to have Asst. Prof. Sumalee Singhaniyom, Associate Dean of Mahidol University International College (MUIC), to give the welcoming speech.

The program included beneficial sessions that would prepare our students academically and socially to be able to excel in the MBA and MM programs and beyond. It was the graduate students’ first opportunity to interact with their fellow classmates, faculty and iGS staff members.

Orientation for New MBA and MM Students

During the academic session, students were introduced to a brief history of Mahidol University and an overview of MUIC. Students also learned all they need to know on how to begin the program, including an overview of program policies, curriculum, a list of faculty and advisors, procedures for graduate requirements, roles of supporting staff, facilities and amenities provided, library resources, and extra-curricular opportunities offered during their term of studies.

Following the academic session, students went through ice breaker activities. This meaningful interaction and relationship session allowed the group of new students to get engaged with each other, share their knowledge, perform meaningful interaction, and have a chance to form relationships with each other.

It is hoped that the MBA & MM orientation helped the graduate students feel fully equipped for the academic challenges that lie ahead. It is also hoped that this exclusive event can create a special atmosphere in which the new students will feel comfortable with themselves and with others and feel more at home while studying in MUIC.

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Congratulations to MBA & MM Class of 2016!

Graduation is a special and significant event and an opportunity to celebrate all that graduates have achieved. It is a day to remember and cherish for the rest of your life.

To celebrate our grads’ big achievement, the MUIC international Graduate Studies (iGS) hosted the “MBA & MM Graduation Party 2016” on August 28, 2016.

On the morning of that day, all graduates and faculty members got together to take group pictures. Afterwards, the graduates attended the commencement rehearsal at the Professor Kasan Chatikavanich, M.D. Lecture Room at the Office of the President Building and came back for the graduation party held at Salaya Pavilion.

Congratulations to MBA & MM Class of 2016!

150_congratualtions_igs_high_GPAThe graduation party started at 12:00 pm. Just like last year, the iGS was much honored to have our Dean, Assoc. Prof. Dr. Phitaya Charupoonphol give the congratulatory speech and present the outstanding awards for Highest GPA to Mr. Preecha Anekwasinchai from MBA in Business Modeling and Development (GPA 3.96) and Mr. Mohammad Shahidul Islam from MM in International Hospitality Management (GPA 3.85).

Congratulations to MBA & MM Class of 2016!

During the party, there were activities for graduates to enjoy and prizes to be won. Everyone took photos and shared this special moment together.

We very much hope that today’s graduating class will consider this success as the first step in achieving greater achievements in the future.

Happy Graduation Day! Your reward lies ahead.

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Two MBA Students Join Unilever Touchpoint Event

Mr. Tanut Leechankul and Ms. Tuangporn Leowarin, two students enrolled in Mahidol University International College’s (MUIC) MBA PROGRAM, were selected to participate in the Unilever exclusive event dubbed “Unilever Touchpoint” on Saturday, August 27, 2016.

Unilever owns over 400 brands, operates in more than 100 countries and have their sales in more than 190 countries with a total of 150 billion purchases a day.

Unilever Touchpoint
It is one of the world’s largest consumer goods company. The company has operated in Thailand for over a hundred years and has a strong influence on Thai producers and consumers. Its main products are categorized into food, beverages, home care, and personal care. Some of the well-known and highly consumed brands are Knorr, Lux, Rexona, Sunsilk, Omo, Dove, and many others.

Unilever Touchpoint
Photo credit: Unilever Careers Thailand Facebook page

Unilever Touchpoint is an exclusive event in which the company invited graduates from top universities in Thailand to learn more about Unilever’s purposes, brands, functions, and career opportunities. This one-day event was held in Unilever’s new head office in Rama 9, Bangkok. This year, two of our MBA students were selected to attend it. Collaborating with Unilever Thailand, the MBA-MUIC program hopes that all the lessons the students have learned in the event may enhance their life-long learning and help influence their future.

What our students say:
Mr. Tanut Leechankul
Unilever Touchpoint“I have learned much about the company, what they do, and their agile working culture. We had interactive sessions with the main departments, enjoyed a networking lunch with the board of directors, had a fun mini-case session, and listened to the speech from the first and only woman CEO of Unilever Thailand, Ms. Supattra Paopiamsap. I was impressed by her speech and the question-and-answer sessions, as she has a strong sense of leadership and a kind-hearted personality. She is very open and bright.”

Unilever Touchpoint
Ms. Tuangporn Leowarin
“It was a great pleasure to have this unforgettable opportunity to learn and interact with one of the top consumer goods company in the world. I felt so inspired to be responsible for society and to use our knowledge and abilities to perform good deeds for a better life and better environment just like what Unilever aims for. I have learned that Unilever aspires to be a second home for its employees, and is not only aiming for profits but to offer long-term benefits for its stakeholders, including society at large. Unilever has been developing and altering the way it conducts business to minimize waste and maximize efficiency in all of its operations for both inside and outside across all organizations activities. The company has achieved an impressive global zero waste to landfill and many other projects that help the local communities around the globe.”


MBA Students Visit Mini Murrah Farm

MBA students from both the Sathorn and Salaya campuses visited Mini Murrah Farm in Chachoengsao province on July 23, 2016 as part of their out-of-classroom” experience.

During the visit, Miss Charinee Chaiyochlarb, one of the owners of Murrah Dairy Co. Ltd. discussed how her experience in operational management, cost control, marketing and product development are used in their small and medium sized enterprise (SME).

MBA Students Visit Mini Murrah Farm

Murrah Dairy Co. Ltd. is the first and only buffalo dairy producer in Thailand. The company uses the concepts of SME and social-based enterprises to both achieve its company gains and community benefits. Starting its business with Murrah Farm in 2003, the company has expanded by establishing Murrah House restaurant and Mini Murrah Farm. With more than 10 years of experience, the company continues to be the first and only extensive dairy buffalo farm in Thailand that expands its market and brands.

The graduate students are enrolled in ICBM 511 Accounting Information for Business Analysis and ICBM 630 Project Evaluation and Management. Visits to businesses increase the students’ understanding of and exposure to curriculum-related topics and also fosters social skills and life-long learning.

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Special lecturer with First Executive Vice President of SCB

On June 18, 2016, the International Graduate Studies at Sathorn Graduate Center of MUIC hosted a special lecture on Business Strategy entitled “Strategy & Transformation: Beating the odds”.

The lecture was delivered by Dr. Christian Roland, First Executive Vice President at Siam Commercial Bank. Dr. Christian Rolland led a thought-provoking interactive lecture, where there were many opportunities for group discussions.

Special lecturer with First Executive Vice President of SCB

The audience was mainly MBA Alumni and MBA graduate students. All participants benefited and acknowledge the outstanding experience of Dr. Christian Roland on business strategy formulation and the many real-life business examples provided.


Global Business Outlook discussion organized by the International Graduate Studies

On Tuesday, March 8, the International Graduate Studies (IGS) of MUIC organized a knowledge-sharing panel discussion on the Global Business Outlook of Thailand for 2016-2017.

The business talk had the participation of three distinguished keynote speakers: Dr. Kiatipong Ariyapruchya, Senior Country Economist, World Bank; Mr. Kudatara Nagaviroj, Executive Advisor for Corporate Affairs, Big C Supercenter PLC; and Mr. Andrew McBean, Partner, Grant Thornton. The debate was moderated by Ajarn Douglas Rhein from the Social Sciences Division.

Global Business Outlook discussion organized by the International Graduate Studies

Global Business Outlook discussion organized by the International Graduate Studies

The speakers addressed the opportunities and risks for the Thai economy from different perspectives – the global economic context, the Thai retail sector, and Thai Small and Medium Enterprises (SME) within the ASEAN Economic Community (AEC). An overall conclusion was reached that Thailand is going through an initial economic recovery, mostly supported by domestic demand; ASEAN presents valuable opportunities to further strengthen the economic performance, in particular for the retail sector; but there is a need for stronger economic incentives to implement the political attempts of implementing the AEC aspirations.

150_igs_global_business_outlook_kiatpongDr. Kiatipong Ariyapruchya anticipated the expected gradual recovery of the global economy growth in 2016-17, with emerging and developing countries showing a modest pick-up for the same period. However, there is the risk of an even weaker performance as a result of sharper slowdowns in large emerging countries, such as China, Brazil and Russia. That scenario would negatively impact Thailand. As for now, Thai economy is showing some initial signs of economic recovery, mostly supported by domestic demand, but its performance could benefit tremendously from reforms that would address Thai structural vulnerabilities in the areas of fiscal management and fiscal stimulus, upgrading the value added of exports in the production processes, making private investment more attractive, and addressing the skill shortage in human capital.

150_igs_global_business_outlook_kudataraMr. Kudatara Nagaviroj discussed the trends for the retail sector in Thailand, the second biggest sector of the economy. Four main forces are shaping the retail business: changing lifestyle of consumers, who give increasing preference to convenience; changing demographics of the Thai population, where an aging group of consumers is becoming more prominent; more informed consumers; and volatility in macroeconomic conditions that impact the available income of consumers. As a response to this context, the retail sector is giving preference to: blurring of segments, with the appearance of one-stop shops; fragmentation of the market into more niches; upgrading the target customers, from mass to premium, and from premium to luxury; using multi-channels and multi-format options to reach customers, both in Thailand and in ASEAN border regions; always trying to keep final prices for consumers as low as possible.

150_igs_global_business_outlook_andrewMr. Andrew McBean emphasized the tremendous business opportunity that ASEAN represents to Thailand – “the ASEAN’s combined GDP rose threefold between 2000 and 2014 and if the region would continue with current growth rate, as a single trading block could rank 4th in the global economy”. However, individual national issues for each of the ten ASEAN countries and valuable business opportunities influenced by bilateral agreements outside ASEAN are two of the major roadblocks for the realization of ASEAN aspirations.


MUIC Graduate Studies Hosts 3rd Executive Seminar in Thailand

On October 5, 2015, the MUIC Graduate Studies under its Chair, Dr. Chairawee Anamthawat-Kierig, welcomed 16 students from the Executive MBA program of Lucerne University of Applied Sciences and Arts, Switzerland who participated in the 3rd Executive Seminar in Thailand held on October 5-9, 2015.

The 3rd Executive Seminar in Thailand

The five-day seminar was aimed at providing knowledge about business management in Thailand and other Asian countries through a variety of lectures conducted by faculty members from MUIC’s Business Administration and Tourism and Hospitality Management Divisions. The seminar included seven lectures in six different fields of study as follows:

Field of Study

Topic

Speaker

International Business Thailand Business Environment Dr. Nuntana Udomkit
Management Cross-cultural and Global Management Asst. Prof. Dr. Supara Kapasuwan
Transformative Leadership in Modern Organization Dr. Malinvisa Sakdiyakorn
IT and Supply Chain Information Technology and Supply Chain Management Dr. Ornlatcha Sivarak
Finance Investment Climate and Opportunities in Thailand and AEC Dr. Kanix Bukkavesa
Marketing Global and Thai Retail Brief Dr. Chairawee Anamthawat-Kierig
Tourism Tourism Competitiveness and Health Care Tourism Management in Thailand Asst. Prof. Dr. ChaninYoopetch

150_3rd_executive_seminar_ThailandDuring the seminar, to enhance students’ experience on how to conduct business in Thailand, the students had the opportunity to visit the Thailand offices of McDonald’s, the world’s leading fastfood chain, and Unilever, the world’s leading consumer goods company, to gain more insight on how these multinational companies operate successfully in Thailand. They also visited ThaiBev, Thailand’s leading beverage company, to learn how it runs its business successfully in Thailand and other countries.

150_3rd_executive_seminar_Thailand_2The closing ceremony was held on October 9, 2015 at Brew & Bev Bistro, one of MUIC’s in-house training centers located in the Salaya campus. The MUIC Graduate Studies was much honored to have Asst. Prof. Sumalee Singhaniyon, Associate Dean of MUIC, on behalf of the College Dean, to give the closing speech and present the certificates to the seminar participants. The feedback from the participants indicated that the 3rd Executive Seminar in Thailand was very successful.

As the host of this seminar, the MUIC Graduate Studies hopes that all the lessons the students have learned in the seminar may help influence their future.



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MBA & MM New Student Orientation at Salaya

The MUIC Graduate Studies Program, in collaboration with Jimi the Coach, held its 2015 MBA & MM orientation for new students at Salaya on September 27, 2015. The orientation program included fruitful sessions that would prepare our students academically and socially to be able excel in the MBA & MM programs and beyond. It was the graduate students’ first opportunity to interact with their fellow classmates, faculty and GS staff members.

MBA & MM New Student Orientation at Salaya

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The eight-hour orientation program helped MBA & MM students feel fully equipped for their academic challenges that lie ahead. During the one-hour academic session, students were introduced to a history of Mahidol University and an overview of Mahidol University International College and its Graduate Studies Program. Students also learned all they need to know on how to begin the program, including an overview of program policies, a list of courses taken, a list of faculty and advisors, procedures for graduate requirements and extra-curricular opportunities offered during their term of studies.

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Following the academic session, students went through a variety of life coaching exercises conducted by Coach Nat Permsup and his team from Jimi the Coach (www.jimithecoach.com). The life coaching exercises enabled students to clearly define their goals for the next 2 years and understand the values of belief and inspiration that can help them move forward and finally reach their goals. Most important, such exercises allowed the students to understand and love themselves a lot more, one of the key factors for those who are successful.



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